DEMOGRAPHICS

12 to 25 year old youth who are at risk or currently in a place of homelessness looking to become independant and stable.

PERSONAL GOALS

INFLUENCES

Become self-sustaining, continually learn, and become a part of a bigger picture.
Media, peers, government, law, and society.

TAKAWAYS

LIFESTYLE

The ability to help and be a part of a system, community and goal that further influences and helps people in the same situations they are in.

Survivor and optemist, looking to improve their life. Goal oriented, honest, and persistant.

VISUAL AUDIT BOARD

EXPERIENCES

ADJECTIVES

Reaching a mountaintop.
Passing an exam.
Finding something you lost a while back.
Achievement
Empowerment
Revitalization
Peaceful
Compassionate

NAMING

SKETCHES

DIGITAL LOGOS 

FONTS

COLOR PALETTE

DIGITAL FINAL